Search Relevance in the Windows Store
My app "Hyper for YouTube" is among the highest rated apps in the store and definitely in the "Music & Video" category. It does not show up in "Top Free" (any-more) though.
I have contacted support and the response I got was:
"[...] there are a limited number of apps that can be displayed in the Top Free or Top Grossing categories so due to the number of new apps that are submitted. As a result it is not guaranteed that every new app will appear in these sections.
The Store uses a variety of factors such as app ratings, how frequently an app is pinned and unpinned from Start in addition to the app metadata as well as other factors that we are unable to divulge.
There are a variety of factors that are taken into consideration when determining app rankings. While we are not able to divulge the complete details used by the search algorithm, you can be assured that the ratings process has been followed for your app. This rating is dynamic and will continue to evolve over time."
That is all fine and a great excuse for featuring less popular or new apps, however a search for the key word "Hyper for YouTube" (EXACT title of the app) lists my app as the least relevant result. Either the team responsible for the "Relevance" algorithm does not understand the definition of "Relevance", or it is broken. I sincerely hope the latter is true.
Please fix this.
Just a small update concerning our data as we know now the downloads we got from the advertisement: Excluding it we have lost 99,9% of our daily downloads from the store because of the update one day after the update got available.
There is at least one other thread with the same issue:
We experienced the same with a new release. The app was rising up to the top ~7 in the us new+rising list until we submitted an update. One day after the update the app wasn't anymore in the new+rising or top list and a search for a word used in the title + keywords results in a couple dozend apps with zero ratings before ours which is close to the last place.
Support answered concerning this they only guarantee that the app is searchable and nothing else. I even sent them links with the three threads from here about the same issue and they said all I can do is to post here and someone from microsoft might read and fix the issue. But fixing it means probably only the cause so apps who are allready at the end of all three lists won't have a real chance to get back.
I'm posting here mainly to inform others that it looks to us like its related to updates. So if you don't update your apps you are probably on the save side in relation this.
Here is what we observed concerning downloads after the release with some notes for clarification:
I have the exact same issue on the Windows Phone market. My app "Chess Beauty 3D" has started to show up at the last place of all search results, no matter what was typed into the search box. I haven't noticed your issue and made another request:
The only difference is that your app is correctly ranked in some regions like Poland:
and randomly in some specific searches:
Something is seriously wrong with this algorithm.
Including the person who has commented on my issue there are already at least three publishers who has suffered this issue in the last 2 - 3 weeks. Was there some modifications to the search algorithm recently?